Welcome to Reading Lives, a conversation about reading and our initiative to find out what’s happening to children’s reading in family life. Join us here and on twitter to discuss what it takes to inspire children to read, today and in the future. @EgmontUK #ReadingLives

Reading for pleasure should be a priority for all teachers in primary schools

July 16th 2013 by A teacher, Hounslow, West London

No time for reading for pleasure? It should be a priority for all teachers in a primary school and I am disappointed that so many contributions from teachers on this thread appear to claim it has been squeezed out of the curriculum. This is ridiculous. All teachers have it drummed into them during training that […]

Reading – it’s not just the skill but you also need the will

David Reedy

July 8th 2013 by David Reedy

On reading Egmont’s important survey about reading for pleasure in 21st century England I would like to offer the following comments. Chapter one has powerful messages for both politicians and schools about the commercialisation of parenthood and the injection of fierce competition into child rearing as a whole and reading in particular.  What really struck […]

Can digital content encourage children to read?

Stephanie Gauld

July 8th 2013 by Stephanie Gauld

There’s an urban myth which says that children laugh on average 300 times a day. Egmont UK is in the business of making children laugh. Toxic magazine is filled with fun for 7-12 year old boys and more recently we’ve published the Angry Birds and Annoying Orange jokes books, not to mention our award-winning Jelly […]

What Happens to Reading When Children Start School?

Alison David

June 28th 2013 by Alison David

Following our 12 families we have found that reading is seen by parents as a life skill to learn above all else – so that when children start school, parents focus is very much on the child acquiring that skill and much much less on sharing the joy of a good story. To provide a […]

Winnie-the-Pooh: The Bear For All Ages enters the world of Apps

Tim Jones

June 20th 2013 by Tim Jones

What matters most to us at Egmont Press is the power of a good story, wherever it appears. . . and stories don’t get much better than Milne and Shepard’s tales of Winnie-the-Pooh. Last week we launched our Classic Winnie-the-Pooh app for iPad and iPhone. The Bear For All Ages is now available on touch […]